Arina is Circle’s content marketer, responsible for crafting content strategies that connect with community builders and entrepreneurs worldwide. She's the brain behind our blog, case studies, and actionable downloads that help you set your community business up right. Arina focuses on solving the questions that keep you up at night, bringing customers to the forefront of our storytelling, and real insights out from the shadows.
Before Circle, Arina ran her own marketing consulting shop, helping everyone from tech startups like Copy.ai and Attentive, to educators like Growclass and Precision Nutrition share their genius and convert clicks into customers.
When she's not interviewing customers or building our content engine, you'll find her binge-watching cooking competitions, speed-reading novels in a weekend, or explaining to her houseplants why they should try harder to stay alive. Her superpower? Turning complex ideas into stories that make you nod, click, and come back for more.