Year in Review2024

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Sid Yadav, co-founder and CEO of Circle, reflects on 2024, highlighting his favorite product releases, and sharing a peek into what’s coming in 2025.

6.7M

Active members

84.7M

Likes

21M

Comments

5M

Posts

609K

Events

32K

Courses

15M

Workflows

At a glance

    • Mobile post editing
    • Public events
    • Video improvements
    • Paid trials

January

We kicked off the year as a team of 124!

In 2024, we set out to redesign the core product, expand the all-in-one platform, and elevate the developer experience.

A public event page for “3D Mastery Bootcamp” with its date and RSVP button

We started the year off with public events, giving admins the ability to generate shareable links to their private events.

We released the ability to offer paid trials –making it easy for prospects to explore your community before committing.

Learn more
Polaroids of the Circle team, above a public event page for “3D Mastery Bootcamp”Polaroids of the Circle team

February

We shipped new moderation settings to help admins moderate their communities, and chat notification preferences.

Learn more
Chat notification settings open over a community’s chat space

March

We rehauled analytics with new dashboards for revenue, events, and device usage, along with the ability to filter those dashboards.

The language picker offering English and Portuguese

We added language support for Portuguese, allowing Brazilian and Portuguese communities to offer a native language experience.

We released a major update to our Knowledge Base, launching an AI-powered bot for instant support.

The Circle team gathered for a group photo at the Bodrum offsite

We brought our team together for our first offsite of the year in Bodrum, Turkey — a once-in-a-lifetime experience for many with great food, scenery, and vibes.

Learn more
The language picker, the team photo from Bodrum and the revenue analytics dashboardRevenue analytics: transaction breakdowns and monthly revenue chart

April

We rolled out topics enabling admins to categorize content within spaces for better navigation.

The redesigned mobile header with Spaces, Feed, Members and Leaderboard tabs

We redesigned the mobile header for quick access to Feed, Spaces, and Members.

We launched Concierge Payment Migrations, allowing communities to centralize their payments within Circle.

Learn more
A space filtered by topics, above the redesigned mobile headerA space’s topic filters: All, Questions, Lighting, Feedback and more

May

We released paid events, letting admins monetize events with ticket pricing, RSVPs, and recurring events.

We added activity logs for Circle Plus communities, providing a full history of actions for better security and insights.

We improved search filters and sorting to make finding content easier with options to sort by date, popularity, and author.

Learn more

June

We added quizzes to courses, allowing members to test their knowledge and stay engaged.

A workflow waiting one day between its audience and a direct message

We introduced workflow delays, letting communities space out their workflow actions.

Apple Pay and Google Pay buttons

We made the checkout experience smoother with digital wallet support for Apple Pay and Google Pay.

Learn more
Apple Pay and Google Pay buttons beside a workflow with a one-day delay

July

In one of our biggest launches of the year, we announced Circle 3.0.

With Circle 3.0, we redesigned our core experience to make it even easier for your members to engage with your community.

We also introduced gamification — a new way to reward your members with points, levels, and leaderboards.

Learn more

August

We rehauled our Developer Platform with three new APIs, and introduced Circle Headless, letting you offer an integrated experience with your own app or website.

Polaroids of the Circle team at the Dublin offsite

After adding almost 50 new team members, we gathered together in Dublin, Ireland for our second offsite of the year! 🍻

Learn more
A community feed embedded with Circle Headless, above polaroids from the Dublin offsiteA community feed embedded in a website with Circle Headless

September

Our biggest launch of the year:

Marketing Hub!

With Marketing Hub, you can run your email marketing, newsletters, and manage your contacts database — right within Circle.

It’s a game-changer for keeping your audience engaged, no matter where they are.

Learn more

October

We added in-app purchases for branded mobile apps, allowing members to make purchases directly in the iOS or Android app.

We launched Live Q&A, making it easier to host Q&A sessions in live events.

A calendar event moving from 10:00 to 12:00

We released automatic calendar updates, now syncing event changes seamlessly into members’ calendars.

Learn more
A calendar event moving from 10:00 to 12:00

November

We introduced segments, giving admins the ability to create dynamic audience lists based on attributes like tags, profile fields, activity, and location.

The visual workflow builder: trigger, delay and email steps

We redesigned workflows and introduced a visual workflow builder, elevating the experience of creating and managing workflows.

Learn more
A new segment filtered by tags, above the visual workflow builderA new segment filtered by VIP, Cohort A and trial tags

December

We capped off the year with access groups, making it simpler to manage complex access permissions for groups and cohorts.

BTW:Circleis now 5 years old!

Our customers had an incredible year too :)

  • Atlas Alliance

    Doubled membersin a year

  • TroopHR

    Passed 1k members &hosted 250 workshops

  • Tom Ross

    Launched a brand new community around his main business: Design.Cuts

  • Automate Community

    Is Circle’s best automator (anyone surprised?)

  • Academy

    Ali Abdaal’s Productivity Lab successfully launched a new program and revenue stream

  • AppSumo Plus

    Grew their membership by 66% this year while keeping a 23% MAU! which is 10% higher than our Platinum Community benchmark for communities of this size

  • Women of Project Management

    Kept consistentMonthly Active Users (MAU) for 7 months

  • Inside the Show

    Has started regularly hitting 6-figure launches– and got a branded Circle + app

  • MyTutor

    Achieved their yearly growth targets by Q3 2024

  • Richfriends

    Has nearly doubled members in 5 monthssince launch

Share the love, what was your favorite Circle feature from 2024?

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And ICYMI:Circle powers some of the world’s top communities

Moms at Work
Obama Foundation
UX+ Classroom
Good Inside
Inside the Show
Learn.Community
Smart Passive Income
Notion
Framer
Jay Shetty
SpaceX
Dreamers & Doers
The Futur

Create a community you would be proud to be a member of.