# Circle — Product

Full feature reference for circle.so. See [llms.txt](https://circle.so/llms.txt) for the root index.

## Build

Circle's website builder, course builder, and customization tools let you build your entire digital business under your own brand — no developer needed. Create landing pages from a prompt, launch structured courses, white-label the full platform into a downloadable app, and publish a branded mobile app.

- [Courses](https://circle.so/courses): Drag-and-drop course builder, visual curriculum layout, self-paced or cohort delivery, quizzes, course discussions
- [Customization](https://circle.so/customization.md): Custom domain, CSS/JS, color themes, white-label branding across web and app
- [Branded App](https://circle.so/plus/branded-app.md): White-label iOS and Android apps — Circle Plus only
- [Website Builder](https://circle.so/website-builder.md): Landing pages, sales pages, member sites — AI-powered page generation from prompts or existing URLs

## Engage

Community discussion spaces, live events, real-time chat, gamification, and native mobile and desktop apps keep members connected and coming back. Circle's engagement features are wired together — a leaderboard point, a workflow trigger, a DM — all in one platform.

- [Discussions](https://circle.so/discussions.md): Threaded posts, rich media, AI summaries, moderation — organized by Spaces
- [Events](https://circle.so/events.md): Branded event pages, RSVP, live video hosting, paid ticketing, replays, breakout rooms
- [Chat](https://circle.so/chat.md): Real-time group chat spaces and direct messaging built into your community
- [Gamification](https://circle.so/gamification.md): Points, levels, badges, leaderboards, custom rewards, point resets — wired to workflows
- [Mobile app](https://circle.so/mobile.md): Native iOS and Android app included on all plans
- [Desktop app](https://circle.so/desktop-app.md): Native Mac and Windows app for community owners and members
- [Membership](https://circle.so/membership.md): Free, paid, tiered, trial, or invite-only access structures

## Circle AI

Circle AI is business-aware AI built into Circle — not a general-purpose chatbot. It has context about your members, courses, revenue, and settings, and can take action directly inside the platform. Launched June 2026 with Circle Eclipse.

- [Circle AI](https://circle.so/ai): Memory, Projects, Canvas, 50+ specialized skills for digital businesses, daily briefs
- [AI Agents](https://circle.so/ai-agents.md): Specialist AI teammates you design, train on your content, and deploy to guide members 24/7 — Scale and Circle Plus only
- [AI Workflows](https://circle.so/ai-workflows.md): AI that responds, moderates, and supports based on behavior triggers — Scale and Circle Plus only
- [Circle MCP](https://circle.so/mcp.md): Connect Circle to Claude, ChatGPT, Gemini, or any MCP-compatible AI — Business and above. MCP URL: https://app.circle.so/api/mcp

## Manage

Workflows, native integrations, and a headless API let you automate repetitive tasks and connect Circle to your existing stack. Use Circle MCP to manage your community directly from Claude, ChatGPT, or any MCP-compatible AI.

- [Workflows](https://circle.so/workflows.md): Visual workflow builder — welcome sequences, re-engagement, event reminders, cohort placement, paywall triggers
- [Integrations](https://circle.so/integrations.md): Stripe, Zoom, Zapier, Integrately, major SSO providers (Facebook, Teachable, Auth0, Memberstack, Memberful, WordPress, Outseta, Bubble, MemberSpace)
- [Headless](https://circle.so/headless.md): Build custom in-app community experiences with Circle's Admin, Member, and Data APIs
- [Developer docs](https://api.circle.so/): Admin API, Headless Member API, Data API

## Grow & Monetize

Circle gives you everything you need to grow your audience, turn it into revenue, and keep more of what you earn. Built-in email marketing, payments, a discovery marketplace, and an affiliate program — no third-party tools required.

- [Payments](https://circle.so/payments.md): Subscriptions, one-time, trials, installments, biennial/bimonthly billing, Apple Pay, Google Pay, Buy Now Pay Later
- [Email Hub](https://circle.so/email-hub.md): Broadcasts, CRM, automated sequences, segmentation, analytics — add-on on most plans, included on Circle Plus
- [Analytics](https://circle.so/analytics.md): Full-funnel — site traffic, member activity, course completion, event attendance, email performance, revenue
- [Studios](https://circle.so/studios.md): Circle's partnership program for top creators
- [Discover](https://circle.so/discover): Marketplace connecting motivated buyers with communities
- [Affiliate program](https://circle.so/affiliate-program.md): Revenue share for Circle partners and referrers

## Recent product updates in 2026

Full history: [circle.so/product-updates](https://circle.so/product-updates.md)

- **September 2026:** Breakout rooms for live events, emoji reactions, custom gamification rewards and point resets, Circle AI daily briefs
- **August 2026:** AI website builder (generate full pages from prompts), live emoji reactions in chat, customizable member directory filters
- **July 2026:** Circle Eclipse available to all. Circle AI memory, 50+ specialized skills, project workspaces
- **June 2026:** Circle Eclipse launch — Circle AI, Discover 2.0, Studios, Circle Inbox, visual course curriculum
- **May 2026:** Public webinars, branded app templates, biennial/bimonthly paywall billing, AI Agent analytics
- **April 2026:** Circle MCP launched
- **March 2026:** Interactive member map, video screen recorder, annual installment pricing for paywalls
- **February 2026**: Public RSVPs for events (non-members can RSVP and join live, with automatic CRM lead capture), contact notes on CRM profiles, plus completion of upsells rollout and expansion revenue analytics
- **January 2026**: Upsells (post-purchase offers at checkout with automatic coupon application, redesigned thank-you page), new admin dashboard with unified analytics and recently-edited items, Discover listing preview

### Release notes

- [October release: Upsell upgrades, conversion tracking, reviews, and more](https://circle.so/product-updates/october-2026-release.md) (2026-10-22)
- [September release: Breakout rooms, more reactions, daily briefs, and more](https://circle.so/product-updates/september-2026-release.md) (2026-09-24)
- [August release: AI website builder, live reactions, and more](https://circle.so/product-updates/august-2026-release.md) (2026-08-20)
- [Circle Eclipse is available to everyone](https://circle.so/product-updates/july-2026-release.md) (2026-07-29)
- [May release: Public webinars, new custom app builder templates, and more](https://circle.so/product-updates/may-2026-release.md) (2026-05-21)
- [April release: Circle MCP, AI agent upgrades, and more](https://circle.so/product-updates/april-2026-release.md) (2026-04-16)
- [March release: Member map, video recorder, and more](https://circle.so/product-updates/march-2026-release.md) (2026-03-19)
- [February release: Public RSVPs, contact notes, and more](https://circle.so/product-updates/february-2026-release.md) (2026-02-19)
- [January release: Introducing upsells, your new admin dashboard, and more](https://circle.so/product-updates/january-2026-release.md) (2026-01-22)
- [2025 Year in Review](https://circle.so/product-updates/december-2025-release.md) (2025-12-18)
- [November release: Introducing AI copilot, Forms 2.0, and more](https://circle.so/product-updates/november-2025-release.md) (2025-11-20)
- [October release: Introducing Connect, redesigned analytics, and more](https://circle.so/product-updates/october-2025-release.md) (2025-10-23)
- [September release: Video improvements, visual email builder, and more](https://circle.so/product-updates/september-2025-release.md) (2025-09-25)
- [August release: Voice notes, AI actions, and more](https://circle.so/product-updates/august-2025-release.md) (2025-08-20)
- [Introducing Website Builder, AI Workflows, and more](https://circle.so/product-updates/july-2025-release.md) (2025-07-15)
- [Checkout improvements, filter conditions for workflows, and more](https://circle.so/product-updates/june-2025-release.md) (2025-06-17)
- [Desktop app, member locations, email templates, and more](https://circle.so/product-updates/may-2025-release.md) (2025-05-20)
- [Introducing the Custom App Builder, AI summaries, and 10+ other updates](https://circle.so/product-updates/april-2025-release.md) (2025-04-17)
- [Introducing AI Agents for communities](https://circle.so/product-updates/march-2025-release.md) (2025-03-05)
- [Buy Now Pay Later, workflow improvements, and 15+ other updates](https://circle.so/product-updates/february-2025-release.md) (2025-02-17)
- [Introducing Circle Discover and 10+ other updates](https://circle.so/product-updates/january-2025-update.md) (2025-01-15)
- [2024 review, access groups, segments, and more](https://circle.so/product-updates/november-2024-update.md) (2024-12-16)
- [In-app purchases, gamification rewards, live Q&A, and more](https://circle.so/product-updates/october-2024-update.md) (2024-11-19)
- [Introducing Email Hub and 10+ other updates](https://circle.so/product-updates/september-2024-update.md) (2024-10-15)
- [Introducing the Circle Developer Platform with Headless, API updates, and more](https://circle.so/product-updates/august-2024-update.md) (2024-09-17)
- [Introducing Circle 3.0 with Gamification](https://circle.so/product-updates/july-2024-update.md) (2024-08-14)
- [Quizzes, workflow delays, event reminders, and 10+ other updates](https://circle.so/product-updates/june-2024-update.md) (2024-07-09)
- [Topics, community calendar, and 20+ improvements](https://circle.so/product-updates/april-2024-update.md) (2024-05-08)
- [Introducing Analytics 3.0, Portuguese support, Brazilian paywalls, and more](https://circle.so/product-updates/introducing-analytics-3-0.md) (2024-04-04)
- [Moderation settings, mobile analytics, and 10+ improvements](https://circle.so/product-updates/february-2024-update.md) (2024-03-05)
- [Edit posts & comments on mobile, share events publicly, video settings, and 10+ improvements](https://circle.so/product-updates/january-2024-update.md) (2024-02-07)